Apple’s much-anticipated “Awe-Dropping” 2025 event is finally here, and the spotlight is firmly on the iPhone 17 series. From a groundbreaking iPhone 17 Air to major upgrades across the lineup, this year’s Apple launch promises to redefine what we expect from smartphones.
Here’s everything you need to know about the iPhone 17 release, expected features, and other Apple hardware updates.
iPhone 17 Air Could Be the Slimmest iPhone Ever
One of the biggest talking points ahead of the Apple September 2025 event is the rumored iPhone 17 Air—an ultra-thin model that’s expected to replace the previous Plus version.
- Thickness: Just 5.5mm, making it the thinnest iPhone ever
- Display Size: A large 6.6-inch edge-to-edge OLED screen
- Design Changes: Likely one rear camera, no traditional speaker port
- Battery Life: Could ship with a dedicated battery case accessory
This sleek design positions the iPhone 17 Air as a direct competitor to Samsung’s Galaxy S25 Edge, which Apple seems determined to outshine on thinness and portability.
iPhone 17 Lineup: Specs, Display, and Camera Upgrades
Apple isn’t just slimming things down, it’s also pushing hardware performance across the entire iPhone 17 series.
- iPhone 17 (Standard): Expected to feature a 6.3-inch 120Hz display, improved 24MP front camera, and fresh color options like purple and green.
- iPhone 17 Pro: Likely to switch from titanium to lightweight aluminum, offering better durability without added weight.
- iPhone 17 Pro Max: Slightly thicker than before, potentially housing a larger battery for all-day usage.
With these updates, Apple is balancing design innovation with powerful performance upgrades that aim to enhance both usability and battery efficiency.
Apple Watch Series 11, Ultra 3, and AirPods Pro 3 May Also Debut
The Apple September 2025 event isn’t just about iPhones. TechCrunch reports we may also see exciting updates across Apple’s ecosystem:
- Apple Watch Series 11 & Ultra 3: Expected upgrades include blood pressure monitoring, 5G connectivity, faster charging, and possibly satellite features for better emergency coverage.
- AirPods Pro 3: Rumored to launch with a slimmer case, touch-sensitive controls, and a powerful H3 chip for improved noise cancellation and adaptive sound.
Apple is clearly expanding beyond smartphones to deliver smarter, more integrated experiences across its product lineup.
Why the iPhone 17 Launch Matters
This year’s Apple event signals more than a typical annual refresh. Between the ultra-slim iPhone 17 Air, bigger batteries, faster displays, and improved cameras, Apple is setting the tone for next-generation smartphone design.
If rumors of a foldable iPhone prove true, the iPhone 17 series could mark the beginning of Apple’s boldest hardware transformation yet.